03
ANUE
Project Overview
Compagny: ANUE
ANUE is an educational platform designed to guide students through their academic and career paths. The project was developed to make educational resources more accessible and engaging.
My role
- Refresh the visual identity while staying aligned with existing brand guidelines.
- Improve user engagement and navigation to better serve students with diverse needs.
- Integrate new marketing-driven functionalities without disrupting user flow.
- Ensure full responsiveness and cross-browser compatibility for a seamless experience across devices.
Challenges
- User research & discovery:
- Conducted surveys to understand user pain points and expectations.
- Performed a competitive analysis to find UX/UI opportunities and define differentiators.
- Design process:
- Sketched layouts and built wireframes to explore structure and flow.
- Created high-fidelity prototypes using Figma and Adobe XD.
- Applied iterative user testing to validate ideas and refine the experience.
- Cross-functional collaboration:
- Worked closely with the developer to ensure technical feasibility.
- Aligned with marketing to integrate new content and calls-to-action while preserving intuitive navigation.
Process & Solution
- Reinforced the importance of aligning UX strategy with both user needs and business goals.
- Showed how early collaboration and clear communication between design, dev, and marketing lead to successful product outcomes.
Key Takeaways
- Reinforced the importance of aligning UX strategy with both user needs and business goals.
- Showed how early collaboration and clear communication between design, dev, and marketing lead to successful product outcomes.
Design
Let’s work together
03
ANUE
Compagny: ANUE
ANUE is an educational platform designed to guide students through their academic and career paths. The project was developed to make educational resources more accessible and engaging.
My role
- Refresh the visual identity while staying aligned with existing brand guidelines.
- Improve user engagement and navigation to better serve students with diverse needs.
- Integrate new marketing-driven functionalities without disrupting user flow.
- Ensure full responsiveness and cross-browser compatibility for a seamless experience across devices.
Challenges
- User research & discovery:
- Conducted surveys to understand user pain points and expectations.
- Performed a competitive analysis to find UX/UI opportunities and define differentiators.
- Design process:
- Sketched layouts and built wireframes to explore structure and flow.
- Created high-fidelity prototypes using Figma and Adobe XD.
- Applied iterative user testing to validate ideas and refine the experience.
- Cross-functional collaboration:
- Worked closely with the developer to ensure technical feasibility.
- Aligned with marketing to integrate new content and calls-to-action while preserving intuitive navigation.
Process & Solution
- Reinforced the importance of aligning UX strategy with both user needs and business goals.
- Showed how early collaboration and clear communication between design, dev, and marketing lead to successful product outcomes.
Key Takeaways
- Reinforced the importance of aligning UX strategy with both user needs and business goals.
- Showed how early collaboration and clear communication between design, dev, and marketing lead to successful product outcomes.
Design
Let’s work together
03
ANUE
Compagny: ANUE
ANUE is an educational platform designed to guide students through their academic and career paths. The project was developed to make educational resources more accessible and engaging.
My role
- Refresh the visual identity while staying aligned with existing brand guidelines.
- Improve user engagement and navigation to better serve students with diverse needs.
- Integrate new marketing-driven functionalities without disrupting user flow.
- Ensure full responsiveness and cross-browser compatibility for a seamless experience across devices.
Challenges
- User research & discovery:
- Conducted surveys to understand user pain points and expectations.
- Performed a competitive analysis to find UX/UI opportunities and define differentiators.
- Design process:
- Sketched layouts and built wireframes to explore structure and flow.
- Created high-fidelity prototypes using Figma and Adobe XD.
- Applied iterative user testing to validate ideas and refine the experience.
- Cross-functional collaboration:
- Worked closely with the developer to ensure technical feasibility.
- Aligned with marketing to integrate new content and calls-to-action while preserving intuitive navigation.
Process & Solution
- Reinforced the importance of aligning UX strategy with both user needs and business goals.
- Showed how early collaboration and clear communication between design, dev, and marketing lead to successful product outcomes.
Key Takeaways
- Reinforced the importance of aligning UX strategy with both user needs and business goals.
- Showed how early collaboration and clear communication between design, dev, and marketing lead to successful product outcomes.
Let’s work together